Green tourism practices through Odesa social media storytelling method

This study aimed to describe how Odesa Indonesia, Bandung, effectively uses the storytelling communication method introduce its programs on social media. A qualitative presents a description of carried out by Indonesia in green tourism practice. In contrast, data collection and analysis process content method. has practiced four elements method: identifiable character, authentic emotion, significant moments, specific details. Apart from these elements, variety media content, there are also three round structures normal phase, explosion new phase. The writers arranged phases narrative relationships that line with framework concept, namely ecology, sanitation, literacy, solidarity. Based findings this study, use methods is not only limited being mere promotional differentiator but, at same time, can be most effective way convey dimensions tourism, level program but transformation will been through practice tourism.